Box Office Predictions: 'Jack the Giant Slayer' Will Find Few Giants, Win Assured
Sensei had another solid week. His prediction percentage continues to be higher than the major sites.
Sensei's weekend predictions and revenue results go as follows:
1. "Jack the Giant Slayer " ($25 million) - Film is hoping for a Snow White and the Huntsman-like breakout. Unfortunately its buzz is more in line with Hansel & Gretel: Witch Hunters. Expect a mid-$20s like opening.
2. "21 & Over" ($13 million) - Raunch is back, but's it's not really selling. The last entry in this genre, Project X,
had a considerably higher screen count and marketing. Box office results were
mixed however. Showing the genre's decline, this one will open on
significantly less screens backed by shoestring marketing. Again, an
R-rated comedy featuring teenagers (and not adults) will be a hard
3. "Identity Thief" ($9 million) -
We discussed this in last week's predictions, but this film has been
incredibly lucky. With larger films continuing to disappoint all around it,
this comedy continues to flourish off the lack of competition. Film will
now easily break the $100 million domestic mark.
4. "The Last Exorcism: Part Two" ($8.4 million) - The
first one isn't exactly a fan favorite and was mainly produced in
response to the bitter writer's strike that forever crippled and changed
Hollywood in 2007-2008. That strike made cheap fare like The Last Exorcism
the only real way to keep film production personnel employed. Its
sequel feels like a money grab--look for only a standard horror opening.
5. "Snitch" ($7.5 million) - Audience buzz remains very positive for this one. Should be enough to hold a top five spot.
In other calls:
Look for Phantom to only gross around $1.8 million.
That's Sensei's calls. Enjoy the weekend.