From Matt Rosoff writing at Business Insider:
But what about the women?
It turns out, there may not have been very many women. As in, almost none.
Gizmodo editor-in-chief Annalee Newitz analyzed the data from the site’s user database and found a lot of suspicious stuff suggesting that nearly all the female accounts were fake, maintained by the company’s employees.
Read the rest of the story at Business Insider.