Music videos are hardly the coin of the realm for rockers like they were back in the MTV-powered ’80s. The wrong music video content can still get a band in trouble.
No Doubt recently found out the hard way when they voluntarily yanked a clip for their new song “Looking Hot” after a Native American group dubbed it culturally offensive. The video featured an Old West setting and had lead singer Gwen Stefani sporting a Native American outfit and performing ritualistic dancing. The storyline also featured tomahawk throwing and black-hatted cowboys.
“As a multi-racial band our foundation is built upon both diversity and consideration for other cultures,” the statement reads. “Our intention with our new video was never to offend, hurt or trivialize Native American people, their culture or their history.”
The Facebook page for For Accurate Indigenous Representation Media, or F.A.I.R., flagged the video and sent a message to the band: “Gwen Stefani – You may think you are ‘Looking Hot’ – but you are not. You are just looking like yet another insensitive, entitled, Hipster who is letting her white privilege slip show. And it’s oh so unfashionable.”