November Ratings: Last Place CNN Loses 59% of Demo Viewers Over Last Year

November Ratings: Last Place CNN Loses 59% of Demo Viewers Over Last Year

The left-leaning CNN had a terrible November. Compared to November of 2012, the cable news network lost 59% of its total day audience and 62% of its primetime audience in the all-important 25-54 demo. Granted, last November was the month of the presidential election and a drop-off in viewership is to be expected, but by comparison  Fox News is down only 21% and 18% respectively.

CNN has also lost its short-lived dominance over its left-wing competition at MSNBC in every conceivable measurement.

CNN:

Primetime (Mon-Sun): 481,000 Total Viewers / 153,000 A25-54

Total Day (Mon-Sun): 335,000 Total Viewers / 100,000 A25-54

MSNBC:

Primetime (Mon-Sun): 645,000 Total Viewers / 190,000 A25-54

Total Day (Mon-Sun): 401,000 Total Viewers / 124,000 A25-54

For the 143rd consecutive month Fox News blew both CNN and MSNBC away. Last month, in fact, Fox News beat both of its left-wing counterparts combined in both total viewers and the advertiser-coveted 25-54 age group:

Primetime (Mon-Sun): 2,011,000 total viewers / 348,000 A25-54

Total Day (Mon-Sun): 1,201,000 total viewers / 248,000 A25-54

Ratings for Al Jazeera America, our third left-leaning cable news network, are too small to be measured.  

For a few months, CNN was looking as though it might be on a comeback under new leadership from Jeff Zucker. A number missteps appear to have killed that. CNN’s lurched far left of the country with its open advocacy for gun control, gleefully participated in the manufacturing of a racial hoax around the George Zimmerman trial, and was a font of misinformation during the Boston Marathon bombing.

 

Follow John Nolte on Twitter @NolteNC       

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