In the last 24 hours, the BenSmithers* at BuzzFeed Politics have posted 21 posts. Thus far, all 21 of those posts have received a total of 146 comments. Half of those comments are for one article. When you open the comment section on the others, a tumbleweed rolls across your monitor and you can hear the ocean.
Ben Smith posted a huge obituary for Ed Koch today… 2 comments, and I think the other might be a duplicate.
But BuzzFeed Politics is a phenom with influence because the media says it is, not because it has any kind of populist community or energy on its site.
Q: What’s the difference between BuzzFeed Politics and Bigfoot?
A: Bigfoot doesn’t lie.
*BenSmithing now a widely recognized verb.