Dallas Cowboys owner and GM Jerry Jones will do anything to make sure fans have a one-of-a-kind experience at AT&T Stadium whether a fan is at the stadium or watching on TV. This year, fans will receive a 360-degree look at red zone plays at Cowboys games on “Sunday Night Football.”
It will debut in the NFL on September 8th when the Cowboys host the New York Giants.
The feature is called “FreeD”–or free dimensional video–and producer Fred Gaudelli said the fans will receive new views on big plays. From the AP:
Fans in the stadium will see red zone replays on the scoreboard at all Cowboys home games, as well as on the team’s local programming during the season.
“You can now move all the way around the play without changing the camera angle,” Gaudelli told the Television Critics Association on Saturday.
He compared the view to what it’s like playing a video game.
There will also be a new bus that will arrive two or three days before the game. Four fans can win a ride on the bus through social media activity. Also, Carrie Underwood will sing the introduction song, replacing Faith Hill.