Gold Medal winning BMX biker Colton Satterfield has announced that he will no longer be a spokesman for Monster Energy drinks because the company does not comport with his Christian beliefs.
Satterfield took awards in both the 2014 and the 2015 X Games, winning the gold and several big sponsorships. But now he says that one of those big sponsors, Monster Energy Drinks, just doesn’t measure up to his deeply held Christian beliefs, Liftable reported.
The BMX athlete admitted in a November 20 Instagram post that many non-religious people may not understand his decision.
“I can imagine some non religious people thinking this is wild or crazy, and not that long ago I would have been one of those people,” the biker wrote on the Instagram post. Satterfield decided that the company was just too edgy for his religious sensibilities. It was a decision he did not make lightly, he insisted.
“So for me, I do my best to walk uprightly before a very real and good God and with some of their marketing and logos it just wasn’t something I could keep supporting,” the athlete said. “God is very real, Christ in actual reality lives.”
Few athletes have taken as bold a step as Satterfield. Sportsmen such as Satterfield and Tim Tebow are the exception, rather than the rule.
Here is Satterfield’s full post on his decision:
I can imagine some non religious people thinking this is wild or crazy, and not that long ago I would have been one of those people.
Previously I had been a far too logical person in life to go deeply into religion, and still am that logical minded person. But I had a strait up real and wildly profound experience that shockingly confirmed serious religious truth to me. I had always been one to learn as much as I can.
This experience was at the end of a knowledge or a deep world wisdom, most don’t find, that seemingly discounted it; then that ‘wisdom’ was confounded as the bible describes and had my eyes opened in a real profound way. Some perceived ‘wisdom’ of the world is certainly a stumbling block that ensnares if one is not careful.
There is an actual dark side of things that deceives. Most who find this ‘knowledge’, sit in their pride of having it and don’t actually step back and analyze it and can be pulled down into darkness; those who analyze it fully,are already, or then become Christians. My experience was profound. Whole countries don’t allow missionaries or other religions because their leaders trust this false or highly partial wisdom so hard. It is also wild to later read prophets of old, like Paul and many many others, who were wise dudes that essentially described every step of this knowledge that leads ‘wise men’ away and then describes each step up to the confounding and true light for those who seek. These were real, and actual very wise dudes of old.
So for me, I do my best to walk uprightly before a very real and good God and with some of their marketing and logos it just wasn’t something I could keep supporting. God is very real, Christ in actual reality lives. That’s from a dude who has to logically understand things all the way around. Christianity is actually totally real.
I was furthermore blown away to see the LDS religion understands literally everything in a very clear way, I know them to have the entire fullness of the gospel of Christ. It is His church. Something not long ago I would have sadly discounted. But it is in actual reality true. God can show you this far better and more profound than ever logically getting it.
Follow Warner Todd Huston on Twitter @warnerthuston.