From Jamelle Bouie writing at Slate:
Donald Trump’s political rallies are, if nothing else, an event. While you wait for the Donald to appear—and even during his off-kilter and meandering talk—you can buy snacks. On Monday evening, American Airlines Center wasn’t just a venue for Trump’s next speech: It was open for business, and attendees could grab popcorn, peanuts, nachos, and plenty of beer. This was a spectacle, and the assembled embraced it. People dressed in Trump memorabilia—including one woman in a Trump-branded dress—took selfies in front of Trump signs, and cheered in anticipation of the billionaire’s arrival.
“This is actually my first rally I’ve ever been to, period,” said George Lanier, a well-built personal trainer from nearby Carrollton, Texas. “I was like—what better way to start it off than by seeing Donald Trump, you know? He’s very exciting, it’ll be very entertaining.” Lanier liked Trump’s ideas, but he was much more drawn to the candidate’s affect and style. “I love that he’s talking in everybody else’s language. He’s not trying to be politically correct—he’s just speaking to us like how we’re talking here, or how you talk to your friends.”
We associate Trump with the Republican right wing, but this wasn’t a Tea Party rally. The crowd was diverse, or at least more diverse than you might assume. Chris Nieves was a transplant from New York City who studied at Texas Christian University and came as an undecided voter, interested in Trump as a businessman who could bring jobs and opportunity to minority communities. “He’s not a politician, and I think that’s huge for us minorities, because a lot of politicians like to exploit us,” said Nieves. “I think that he’s an independent voice, and I think that would be especially good for minorities who are in need of that, because of the establishment that has failed us.”
Read the rest of the story at Slate.