15% of All Internet Traffic is Cat-Related

15% of All Internet Traffic is Cat-Related

CBS has a video report about the lucrative business of cats on the internet. According to Friskies,  15% of all internet traffic is connected to cats. And internet traffic means big money.

Henri, the existential cat, has been viewed on You Tube 15 million times. He also has a line of products.  Grumpy cat, the cat with an underbite, has her own manager. And Maru is the most viewed cat of all with 224 million+ hits on You Tube. 

John St. a digital ad agency in Toronto produced a video about “catvertsing,” the owner claims they won three accounts even though the video was tongue and cheek. 

Who doesn’t love a good cat video? 


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