Donald Trump’s campaign will air its first general election ads this weekend in several swing states.
Trump adviser tells @SaraMurray that Trump campaign will begin airing general election ads in 5 states this weekend: NC, OH, VA, PA, FL.
— Kristen Holmes (@KristenhCNN) August 17, 2016
The Wall Street Journal reports the ads will appear in Florida, Ohio, Pennsylvania and North Carolina.
The media buy will feature Trump’s recent policy speeches, focusing and building off of those messages on national security and the economy, according to campaign advisers.
Although Trump hasn’t spent any money on general election ads until this point, his opponent, Hillary Clinton, has spent $61 million over the past two months.
According to Real Clear Politics polling average, Trump is neck and neck with Clinton in Ohio and North Carolina. He’s four points behind her in Florida and nine points behind in Pennsylvania.