The NFL is pulling out all the stops to promote the upcoming Pro Bowl, even going so far as introducing football-dropping drones at a promotional event.
The NFL announced the strange promotion on its Twitter account, as part of the upcoming 2017 Pro Bowl Skills Showdown event.
Check out the Drone Drop at the #ProBowlSkills Showdown!
— NFL (@NFL) January 25, 2017
According to the video posted by the league, it appears that a drone carrying a football will fly up in the air and then drop the ball into the waiting arms of a player standing below. It is unknown how this might be construed as a “Pro Bowl skill.”
The Pro Bowl skills competition will air at 7 PM Thursday on ESPN, SportingNews.com reported.
Follow Warner Todd Huston on Twitter @warnerthuston or email the author at email@example.com.