Storytelling Done Right

Here’s a great example of effective storytelling and outreach done by The Heritage Foundation.  It’s a short video on how internet sales tax will kill small businesses as told by the owner of Peace Frogs, a Virginia-based small business.

If we can get purveyors of hackeysacks, tie-dye t-shirts and peace frog stickers to understand how regulations and taxes hurt business owners and their customers, the sky is the limit!