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The Onion Quits Print

The Onion Quits Print

ChicagoBusiness.Com

The Onion is halting its print version in Chicago and its two other remaining markets with its Dec. 12 issue. The newsweekly was 25 years old and is survived by its website and a new creative service for advertisers.

“It’s sad to see a print edition no longer exist, but it’s important to see the Onion succeed,” Mike McAvoy, president of Chicago-based Onion Inc., said in an interview. …

While dropping out of some cities entirely, such as Denver, Minneapolis and Austin, Texas, the Onion outsourced printing, distribution and ad sales in others. In Chicago, Tribune Co. took over those duties in 2010.

Those last print pacts will end now as the company concentrates on creating its own brand of satirical content, including video, for the web and for new advertising and corporate clients it has been attracting.

Full article here.


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