Gwyneth Paltrow’s Goop is reportedly being sued by a customer who claims the vagina-scented candle he bought caught fire and exploded. He alleges the product can cause injuries and is “inherently dangerous.”
TMZ reported Wednesday that a Texas resident identified in court papers as Colby Watson is suing Goop for breach of warranty and products liability and is trying to put together a class action suit seeking damages exceeding $5 million.
The product in question is Goop’s “This Smells Like My Vagina” candle, which retails for $75 on the company’s site.
The plaintiff reportedly burned the candle for “an estimated three hours or less,” before the product went up in flames and exploded, filling the room with smoke.
A product warning on Goop states the candle shouldn’t be burned for “more than two hours at a time.” The plaintiff is claiming the warning is insufficient and the candle could cause significant injuries, saying the product is “inherently dangerous.”
The filing reportedly says the candle left a black burn ring on the plaintiff’s nightstand and the jar is charred and black.
In a statement to TMZ, Goop attorneys called the lawsuit “frivolous” and “an attempt to secure an outsized payout from a press-heavy product.”
When launching the vagina-scented candle last year, Gwyneth Paltrow said it was intended as a “feminist statement” to expose the “shame” that surrounds “a woman’s private parts.”
The suit is the latest consumer action against Goop.
In 2018, the company reportedly settled a claim of misleading advertising against its vaginal egg product. Goop, which reportedly paid $145,000 to settle the suit, had claimed its jade and rose quartz eggs could provide health benefits when inserted vaginally. The suit was brought by California’s consumer protection office.
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