Joel Osteen will add a SiriusXM channel to his already formidable media empire. The Texas-based megachurch pastor already reaches millions through the Trinity religious network and various other channels across the country. According to the Associated Press, the Sirius channel will not only broadcast Osteen’s sermons and rebroadcast past ones, there will be a live call-in show with Osteen and his wife Victoria, who is also a pastor.
He said SiriusXM approached him about five years ago with the idea but the time wasn’t right.
“Five years ago we were still growing,” said Osteen, who studied television and radio at Oral Roberts University. “I didn’t think we could put the time and energy into it that we can now. We’re much more established and have a bigger library. It feels really right now.”
He said he’s considering Tuesday mornings as the best time for his call-in show. SiriusXM, which has 25.8 million subscribers worldwide, said Monday it will announce later when Osteen’s new channel will begin operation. Saturday’s broadcast of “America’s Night of Hope” at Yankee Stadium won’t be shown on television until later.
Osteen regularly preaches to 40,000 people every Sunday at his Lakewood megachurch in Houston.