Multibillionaire Michael Bloomberg’s presidential campaign is bankrolling hundreds of Californians to post positive endorsements of him on social media, according to a recent Wall Street Journal report.
Perhaps the least surprising news of 2020, social media stars are leveraging China’s coronavirus for relevancy.
A recent study has revealed that “influencer” engagement on Instagram is at an all-time low, as companies and marketers flock to place paid “sponsored posts” on the social media platform, rather than rely on Instagram users with high followings to promote their products and brands.
Ice cream truck ownerJoe Nicchi has gotten fed up with self-proclaimed Instagram stars demanding free ice cream in exchange for promoting his company on their social media accounts. Nicchi is now telling these supposed “influencers” that not only will they have to pay for their ice cream, they’ll have to “pay double.”
