President Obama, long heralded as the ‘First Digital President,’ has built up his Office of Digital Strategy to includes 14 employees.
The Washington Post’s Julia Eilperin examines Obama’s rapid shift to digital media, creating their own content to engage users not only in the United States but around the world. The team creates specialized content to engage with Facebook, Twitter, Tumblr, Medium, Instagram, YouTube, and even Google+.
According to the article, Obama’s 14-member staff of the White House Office of Digital Strategy is larger than the entire press secretary’s office of George W. Bush in 2005 — a crew of 12.
In June 2009, Obama himself only had a 13 person press staff.