The Military Channel will change its name and programming in a couple of months. Start March 3 the Military Channel will be called the American Heroes Channel and no longer focus exclusively on military-themed programming. The announcement was made by Discovery Communications at the Television Critics Association Press Tour:
Although America is a country born from acts of heroism on the battlefield, true heroism isn’t reserved solely for military. We know our viewers love the stories of real-world valor presented by our signature military series, and American Heroes Channel will remain the destination for military fans. However, we’re excited to offer viewers a more diverse voice and storytelling style with American Heroes Channel that captures the best of the Military Channel’s niche appeal while providing viewers with additional insight into contemporary world events and biographical stories.
Entertainment Weekly reports that an example of the new programming will be a documentary on the NASA scientists who won the space race.
Follow John Nolte on Twitter @NolteNC
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