Celebrities will be appearing in the Super Bowl commercials this year, but they will be paid much less — as brands tighten their belts and AI-generated video breaks into the year’s biggest advertising event.
Cryptocurrency trading company Coinbase is attempting to reassure its customers that its platform is stable following a Super Bowl ad featuring a bouncing QR code linking to a signup page for new accounts which promptly crashed the entire website. Coinbase claims the massive response led it to “temporarily throttling our systems.”
During a commercial break late in the fourth quarter of Sunday’s Super Bowl match-up between the New England Patriots and the Los Angeles Rams, The Washington Post aired a one-minute commercial narrated by actor Tom Hanks touting the role of
Several of this year’s Super Bowl commercials focus on the problems with technology, including Michelob’s ULTRA commercial, which features robots beating humans at a number of physical activities.
If you’re looking at the modest ratings rebound the NFL earned this year, you might reasonably conclude that the NFL’s television woes are behind them. However, if you’re looking what’s happened to the NFL’s Super Bowl ad prices for this year, you might come to a very different conclusion.
The editor of Think Progress, the publication of the progressive Center for American Progress, slammed Audi on Sunday for pandering to feminists by airing a Super Bowl ad advocating gender pay equality while its board of directors is all male.
84 Lumber has already released some of its ad that had to be changed before airing in the Super Bowl after it was deemed by Fox to be “too controversial.” In the portion of the ad released Thursday, titled “The Journey
When 84 Lumber’s first national Super Bowl ad appears next month, it will not appear as was initially intended. According to a CBS Pittsburgh report, Fox, the network in charge of airing the Super Bowl, asked for changes to a 90-second commercial
The Church of Scientology aired an advertisement during Sunday night’s Super Bowl broadcast, offering viewers an introduction to the “age of answers.”
A Super Bowl ad for Jeep Renegade SUVs met a heated backlash Sunday night as outraged Americans took to social media to blast the company for flashing scenes of the Great Wall of China and other far-flung places around the globe as “This Land is Your Land” played in the background.
