"Family Guy" creator Seth MacFarlane has a monster hit on his hands with "Ted," which he both wrote and directed. After only two weekends, the raunchy R-rated comedy will haul in $122 million, which puts it $18 million ahead of where "The Hangover" landed after week two -- a film that went on to gross $277 million in the U.S.
Because the trailer was so appealing and Wahlberg is the rare star today who has earned genuine audience goodwill, no one should be surprised "Ted" is a hit, but no one expected it to be a blockbuster well on its way to becoming the top-grossing R-rated comedy of all time.
It's nice to see something original pay off, isn't it?
In the meantime, while Hollywood is enjoying another splendid weekend overall, up 35% over the same time last year, Sony's Spider-Man reboot isn't exactly setting the world on fire. After six days, it's running behind Sam Raimi's last two webslinger entries which sat at (unadjusted for inflation) $180 and $176 million respectively.
"The Amazing Spider-Man" is expected to only haul in $140 million by Sunday. After six days, "The Avengers" had already cleared $257 million, which is probably more in line with Sony's expectations.
With a budget reported to be somewhere around $300 million, "The Amazing Spider-Man" will make money and likely spawn a sequel, but the franchise does appear to be running out of gas.
The two new studio releases this weekend, "Katy Perry: Part of Me" and Oliver Stone's "Savages," both flopped.
More at DHD:
1. The Amazing Spider-Man (Columbia/Sony) Week 1 [4,318 Theaters] PG13
Friday $21M, Weekend $65M, Cume $140M
2. Ted (Universal) Week 2 [3,256 Theaters] R
Friday $11.3M (-45%), Weekend $36M, Cume $122.0M
3. Brave (Pixar/Disney) Week 3 [3,891 Theaters] PG
Friday $7.2M, Weekend $24.0M, Cume $178.3M
4. Magic Mike (Warner Bros) Week 2 [3,120 Theaters] R
Friday $6.2M (-68%), Weekend $18.5M, Cume $75.7M
5. Savages (Universal) NEW [2,628 Theaters] R
Friday $5.2M, Weekend $15M