SIGN UP FOR THE BREITBART EMAIL NEWSLETTER

Katy Perry introduces CoverGirl’s first ever male model

LOS ANGELES, Oct. 12 (UPI) — Katy Perry helped CoverGirl introduce their first ever male model whom she dubbed CoverBoy.

“Just wrapped another great @COVERGIRL shoot. Honored to have the pleasure to announce the very first COVERBOY, James Charles!” the pop star wrote on Instagram Tuesday alongside a photo of Perry standing next to Charles.

According to Billboard, Charles is a 17-year-old high-school senior who got the attention of the makeup brand from his Instagram account which has garnered over 500,000 followers.

CoverGirl and Charles each shared a video in which the teenager formally introduced himself.

“Hey guys, my name is James Charles and I’m a 17-year-old makeup artist! Today I am living out one of my biggest dreams and I’m currently on set for my first-ever TV commercial with CoverGirl. That’s right, I am a new CoverGirl,” he says in the clip.

Additionally, CoverGirl has shared a shot from their new ad campaign featuring Charles writing, “Meet @JCharlesBeauty: makeup artist, boundary breaker, and the newest COVERGIRL!”

Charles and Perry will be seen together in an upcoming series of print, TV and digital ads for CoverGirl.

P.S. DO YOU WANT MORE ARTICLES
LIKE THIS ONE DELIVERED RIGHT TO YOUR INBOX?
SIGN UP FOR THE DAILY BREITBART NEWSLETTER.


Comment count on this article reflects comments made on Breitbart.com and Facebook. Visit Breitbart's Facebook Page.

SIGN UP FOR THE OFFICIAL
BREITBART EMAIL NEWSLETTER

GET TODAY'S TOP NEWS DELIVERED RIGHT TO YOUR INBOX

I don't want to get today's top news.

x