Tag: advertising

According to a recent report, advertising technology firms are increasingly being pushed out of the market by large tech firms led by Facebook and Google.

A recently filed Facebook patent would enable the company to employ a user’s phone to record their reactions to advertisements.

Facebook now lets users file complaints against businesses if they had a bad experience after purchasing a product through an advertisement on the platform.

A new program in the United Kingdom seeks to ban advertisements featuring thin women.

LONDON (AP) — Google is suspending all advertising connected to Ireland’s abortion referendum as part of moves to protect “election integrity,” the company announced Wednesday.

Refinery29, a media and entertainment company focused on young women, “blurs the lines” with how they promote sponsored content, becoming the outlet which is “pushing the boundaries the most,” with controversial tactics that even target its own employees, according to a report.

Facebook is beginning to limit the data available to advertisers following their most recent user data scandal. Its latest move is to limit information from third party sources previously available to ad buyers.

Following the “refocusing” of Facebook’s News Feed algorithm to prioritize posts from friends and family, Facebook’s ad costs spiked significantly, as ads are reaching fewer consumers.

A trade body representing 3,000 UK advertisers is expected to meet with Facebook following the company’s latest user data scandal to send the message that “enough is enough.”

Google is reportedly teaming up with major retailers for a program called Shopping Actions as the tech giant attempts to take on Amazon while also boosting their revenue.

The Wall Street Journal published an article recently explaining how Facebook chooses which ads to target users with — and it’s not by spying on you through your phone’s microphone.

Facebook will reportedly begin sending postcards to the addresses of potential political ad buyers to confirm that they reside in the U.S. following the controversy around Russian ad purchases.

NBC is announcing mid-Olympics that it is joining the #SeeHer movement to end gender bias against women in the media and advertising.

Tomorrow, Google Chrome will be receiving an ad-blocking update — here’s how the new the feature will work.

The New York Times published an op-ed recently naming the online advertising business as the “Internet’s Central Villain.”

SCOTTeVEST CEO Scott Jordan said his company advertises on Fox News because their viewers are “extremely gullible” and “f**cking idiots.”

Facebook has announced that a system bug may have revealed users’ personal phone numbers to advertisers.

Amazon is reportedly in talks to push advertisements through their Echo smart speaker devices.

Amazon plans to challenge the online advertising duopoly of Facebook and Google by stepping into the market themselves in 2018.

A Japanese space startup company plans to launch a lunar mission to set up a projection mapping service allowing them to place advertisements on the surface of the Moon.

Cooking, cleaning mums will be banned in advertisements across the UK from next year, following a study which claimed traditional gender roles are “harmful and outdated”.

Google has once again overtaken Facebook as the number one traffic referrer in 2017.

Brave, the Internet browser from Brendan Eich — the creator of JavaScript and former Mozilla CEO chased out of the company because of political wrongthink — has announced a new feature that users might use to combat YouTube’s growing censorship of independent channels in favor of corporate brands.

The CEO of a popular advertising company has called Google a “dictator” in the ad market, criticizing the amount of power they have.

A former Obama administration official claimed that President Trump’s cuts to Obamacare’s advertising budget could cause 1.1 million fewer people to enroll in the healthcare marketplace.

Ride-sharing company Uber has demanded that their advertisements be removed from Breitbart News claiming that they want “nothing to do with” the website.

Google announced in a blog post that it will issue refunds to companies whose advertisements were viewed by bots instead of humans; some of its advertising partners will do the same.

Legislators in Washington are reportedly considering stricter regulation on Silicon Valley tech companies as digital advertising becomes a central part of American elections.

Telecommunications company Verizon reportedly plans to begin a new program which rewards users for providing their personal data to the company.

Facebook will stop pages that frequently share “fake news” from being able to purchase advertisements on the platform, according to a report.

Tech giant Google has issued refunds to advertisers overcharged by the company due to ad placement on websites that use fake internet traffic to boost ad payouts.

A survey of major advertising companies reveals they are putting diversity above market relevance by over-representing ethnic minorities and gay couples to avoid being labelled racist and homophobic.

Twitter has started beta testing a $99 per month tweet promotion service, which automatically boosts the reach and engagement of participating user’s tweets.

White House Chief Strategist Steve Bannon reportedly is calling for regulation on tech giants such as Google and Facebook.

Britain’s Advertising Standards Authority (ASA) has announced it will crack down on “gender stereotypes” in the latest politically correct move by Britain’s political establishment. In a press release issued Tuesday, the regulator’s chief executive, Guy Parker, said: “Portrayals which reinforce outdated