President Barack Obama’s administration will use taxpayer funds to promote Obamacare during the Sochi Winter Olympics at a time when young Americans that the administration needs to sign up for Obamacare have not been doing so in numbers the administration had predicted.
According to ABC, “the Department of Health and Human Services will launch a TV ad blitz to take advantage of anticipated increased viewership on NBC stations which will carry the Olympic coverage between Feb. 7 and 23.”
The ads will reportedly run in “in markets with the highest rates of uninsured,” and they will “will encourage uninsured people, particularly young adults, to enroll in Obamacare coverage before the March 31 deadline.”
Health insurance experts say that for Obamacare to work, “at least 40 percent of sign-ups need to be between the ages of 18 and 34 to keep premiums in check.”
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