Lakers star LeBron James appears to be cashing in as the NBA’s first active billion-dollar player as his deals in China, Hollywood, as well as his lucrative investments and sponsorships in Nike and other brands grow.
Outkick founder and president Clay Travis on Wednesday reacted to the abysmal ratings for the NBA in 2021.
MILWAUKEE (AP) — Two shootings left three people wounded in downtown Milwaukee early Wednesday as crowds celebrated the Milwaukee Bucks’ first NBA championship in 50 years, police said.
An NBA finals announcer mocked Dr. Anthony Fauci Tuesday night as fans ignored social distancing guidelines outside the arena while watching the game six of the NBA playoffs.
Dallas Mavericks Owner Mark Cuban hit Twitter Tuesday to try and convince Buffalo Bills player Cole Beasley to take the coronavirus vaccine.
The media company started by L.A. Lakers star LeBron James is blasting the ban on political protests on the medal stand during the Olympics.
The NBA’s 2021 finals have been a ratings disaster and Game 5 is no different with numbers down 49 percent over the 2019 season.
The NBA was looking to right the ratings ship and get back to normal in Game 3 of the NBA Finals, but they’ll have to keep looking.
The NBA is having a hard time finding an audience for its 2021 Finals with Game 2 down 32 percent compared to the 2019 season.
The mostly white sports media covering the NBA are more likely to praise light skinned players and criticize dark-skinned ones, a study finds.
Ratings for Game 1 of the NBA Finals did not get off to an auspicious start coming in with 36 percent fewer viewers than Game 1 did in 2019.
According to a new survey of Twitter comments, L.A. Lakers star LeBron James comes out on top as the most hated athlete of them all.
Outkick’s Clay Travis says that ESPN reporter Maria Taylor, who is black, purposely leaked audio of white reporter Rachel Nichols saying she only got her job for “diversity reasons.”
ESPN has removed reporter Rachel Nichols from its coverage of the NBA Finals Tuesday after a recording of her phone conversation criticizing the network’s diversity polices broke over the weekend.
ESPN commentator Rachel Nichols addressed the controversy over her remarks about the network’s diversity policies reported over the weekend.
A close adviser to L.A. Lakers star LeBron James, has released a follow-up statement regarding his controversial comments bashing ESPN.
Lakers star forward LeBron James left his seat and confronted the announcer at his son’s basketball game after the announcer suggested referees were showing his son favoritism.
A video chat recorded by white ESPN reporter Rachel Nichols has caused hard feelings among many of the network’s black staffers.
Shaquille O’Neal took a shot at L.A. Lakers star LeBron James for whining about how hard the 2020-21 NBA schedule was for the players.
USA Basketball director Jerry Colangelo said it is unlikely that LeBron James will ever play for Team USA at the Olympics again.
NBA legend Scottie Pippen accused his Hall of Fame coach, Phil Jackson, of being a racist during an interview.
Los Angeles Lakers guard Kentavious Caldwell-Pope was robbed at gunpoint by three men outside his home last week, police reports reveal.
ESPN Jalen Rose claims that Team USA only included a white player to avoid having to send an all-black team to the Olympics.
Bob Costas once said that the NBA’s social justice messaging was alienating its fans, and Bob Costas is a very smart man.
LOS ANGELES (AP) — Kobe Bryant’s widow has agreed to settle a lawsuit against the pilot and owners of the helicopter that crashed last year, killing the NBA star, his daughter, Gianna, and seven others.
The NBA is refuting LeBron James’ claim that their condensed schedule has led to an increase in inuries this season.
Barstool Sports chief Dave Portnoy has assured TNT commentator Charles Barkley that he can call the women of San Antonio, Texas, fat all he wants if he comes to work for Barstool.
NBA star and sports commentator Charles Barkley says that the corporate cancel culture at Turner Sports is shutting him down.
Things turned ugly in the stands at Ball Arena as fans engaged in a vicious fist fight during Game 3 of the NBA semifinals on Friday night.
Ratings for the NBA’s Semifinal Playoff round are starting to stream in, and it’s looking like nothing short of a disaster.
The internet gets a lot of criticism, but what dozens of social media users did to LeBron James on Wednesday is truly great.
The NBA is struggling to regain fans. While ratings were flat with 2019 for the start of the 2021 playoffs, viewership crashed 17 percent since 2018
A new social media study finds that LeBron James is the most hated player in the NBA by a fairly significant margin.
Project 21 is criticizing NBA’s Le Bon James for claiming America is racist while wearing a logo of a retailer that sells Confederate merch.
NBA star LeBron James continues to remain silent as his business partners in China crack down on memorials for the Tiananmen Square Massacre.
L.A. Lakers star LeBron James said he is choosing “toon squad” for the off season instead of representing the U.S.A. at the Olympics.
NBA Hall of Famer Charles Barkley on Thursday continued his verbal assault on Fox Sports 1 “Undisputed” co-host Skip Bayless.
LeBron is one-and-done for the first time in his NBA playoff career, and as one might expect from a man who flops, he didn’t take it well.
ESPN’s Stephen A. Smith blasted the Boston Celtics for making Brad Stevens their new GM suggesting that he got the job because he is white.
The widow of NBA star Kobe Bryant is outraged that images have leaked out showing the design of the Nike shoes to honor her daughter.
